Altus Entertainment Background
Insider Strategies for More Bookings & Better Deals

The Entertainer's Guide to Getting Hired

Join industry veteran Seth Yudof for a digital course on securing private engagements, avoiding pitfalls, and building relationships that lead to more bookings.

The Entertainer's Guide to Getting Hired is a comprehensive online course that gives performers insight and tools to be savvy entertainment professionals.

Drawing from Seth Yudof’s extensive experience as a performer, artist manager, and show producer working with variety acts, speakers, and world-class artists like Gwen Stefani, CeeLo Green, and Alicia Keys, this course reveals the crucial strategies that separate successful performers from those who struggle to build sustainable careers.

Through five essential categories including mastering representation relationships and the secrets of good promotional materials – performers learn how to position themselves for high-value bookings, build trust with major clients, create compelling promotional materials, and set rates that reflect their true worth.

Whether you’re a musician, magician, or acrobat, this course provides the insider knowledge and practical tools needed to navigate the entertainment industry like a professional, secure better-paying gigs, get rebooked more often, and build long-lasting client relationships that lead to consistent bookings and career growth.

One of Las Vegas’ premier entertainment entrepreneurs!
Robin Leach
Lifestyles of the Rich and Famous host and co-creator

Seth Yudof

Booking Agency CEO, TEDx Speaker, Manager of Touring Acts

Seth Yudof is the visionary Co-Founder at Altus Entertainment , known for his innovative approach to live events and entertainment experiences. With decades of industry expertise, Seth has successfully produced world-class events and managed top-tier talent, bringing creative concepts to life with precision and flair.

His leadership at Altus Entertainment ensures unforgettable experiences for clients and audiences alike.

Testimonials

See what others saying

Real success stories from artists who turned their passion into thriving careers with our course.
Seth has a creative vision that I love to collaborate with and it is always a pleasure to work with him.

Allison Mahr, Producer

The messages really hit home... really entertaining talk by an incredibly genuine person.

Dirk Daenen, curator TEDx

The show often makes the man, but this man makes the shows!

Matt Robinson, music and entertainment writer

60 SEC video testimonial

This information is priceless and 100% true.

Randy Engebritson, Co-Creator and Musician Freaky & Faith

53 SEC video testimonial
All the information you need to know to sell yourself.

Joe Holiday, Corporate Entertainer, Magician, Sleight of hand Artist, Educator

What You Will Learn

Highlights from a full suite of 30+ lessons.

1

Mastering Representation - Exclusive vs. Non-Exclusive Agreements

Learn the pros and cons of exclusive vs. non-exclusive representation, and discover when exclusivity can benefit your career.

2

Finding the Perfect Agent Fit

Understand what makes an agent the right fit for you and how to build meaningful, long-term relationships with representation.

3

Crafting a Brand That Books

Dive into the essentials of effective branding materials and learn how to present yourself professionally on and off the stage.

4

The Power of Social Proof in Building Your Brand

Explore how testimonials, reviews, and industry recognition can elevate your brand and open doors to new opportunities.

5

Setting Your Value - Pricing Strategies That Work

Avoid common pricing pitfalls by learning how to strategically set your rates without undervaluing your work.

6

Negotiating with Confidence

Gain practical tips on negotiating fees with the support of an agency, and learn how to adjust pricing without losing clients.

7

Building Trust for Long-Term Success

Discover why trust is the foundation of lasting client relationships and how to maintain integrity in all your interactions.

8

Maximizing Client Opportunities - From First Booking to Lifelong Partnerships

Learn how to position yourself as indispensable to clients, grow relationships, and maximize opportunities for repeat business.

9

Corporate Communication - Managing Expectations & Exceeding Them

Master the art of corporate communication, handling client requests, and anticipating needs to exceed expectations.
Invest in Your Future Today

Don’t Miss Your Chance to Stand Out

If you’re serious about turning your talent into a thriving career, this is your moment.
$ 199 Full course access
  • 30+ lessons from the course
  • Watch and re-watch for a full year
  • Download workbooks & resources
  • Notes & more features
Got Questions?

Frequently Asked Questions

Find answers to common questions about our course and learning experience.
Who is this course for?
This course is designed for entertainers of all kinds—musicians, magicians, comedians, speakers, variety acts—who want to book more gigs and keep getting invited back.
What will I learn?
You’ll learn how to write effective booking emails, build strong relationships with agents and producers, and avoid the common mistakes that keep talented performers from getting hired. It’s the business side of show business—without the fluff.
Do I need an agent to benefit from this?

Not at all. In fact, this course is especially helpful for performers who are managing their own outreach or trying to attract representation.

Is this for beginners or experienced performers?
Both. New performers will learn the right habits early on. Experienced performers will recognize where they’ve been losing opportunities—and how to fix it.
How long is the course?
The course is broken into short, actionable video modules. You can finish it in under an hour—or take your time and revisit sections as needed.
What makes this different from other booking advice?
It’s not theory—it’s built from real-world experience by someone who has booked Grammy-winning artists, produced Las Vegas residencies, and managed national touring acts. No hype, just proven strategy.
Can I take the course on my phone?
Yes, the course is fully mobile-friendly. You can watch the videos and access materials from your phone, tablet, or computer.
Does it include email templates or outreach scripts?

Yes. You’ll get plug-and-play email templates that you can customize to book gigs and follow up with agents, producers, and clients.

Will this help me get corporate gigs?
Definitely. Corporate events are a huge opportunity—and this course covers exactly how to present yourself professionally so you stand out to corporate buyers and booking agents.
Still have questions?
Our team is here to help you find the perfect course for your goals.